IDX Tools Encourage Consumer Traffic and Increase Lead Potential for Debbie Wood in Valley, Alabama

AUGUST 13, 2007



EUGENE, ORE. - IDX, Inc. announces today that Debbie Wood of Century 21 Wood Real Estate has added the IDX Broker multiple listing service search application to her website. This new feature as implemented with her site allows consumers in the town of Valley, Alabama and its surrounding communities to browse thousands of property listings from the Georgia Multiple Listing Service (GAMLS).



IDX, or internet data exchange, is the method of extracting information from the Georgia MLS, and making it available for direct display on Debbie Wood's website. IDX Broker serves to perform this function, automatically and directly transferring the data for public consumption. The IDX Broker application is seamlessly integrated within the contents of Debbie Wood's web pages, and offers for her use, many options for customized integration, customized branding, featured listings slideshows, and home page quick searches. Additionally, lead management tools and traffic reporting give her the power to initiate valuable relationships with consumers.



Because of the way in which IDX Broker is integrated with Wood's site, it is user friendly and attractive to customers, therefore increasing the potential for higher rates of client retention, and lead generation. In using the services provided from her website, consumers are able to perform advanced searches, with the option of saving search criteria and properties in which they are interested. Signing up for automatic email updates keeps consumers informed when newly listed properties match their specified criteria.



About Debbie Wood

Having nearly 15 years experience in the real estate industry, Debbie Wood has been a licensed broker in the state of Alabama since March of 2000, and now owns her own business. Her goal is to assist individual clients with all of their real estate needs, in and around the Valley, Alabama area.



About IDX, Inc.

Based in Eugene, Oregon and nationally known as a leading provider of real estate search applications. IDX Broker is IDX, Inc.'s principle real estate software utility. This easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc., please visit www.idxbroker.com.